SmartBear email templates no longer aligned with the current brand in terms of look and feel. Considering the large amount of emails sent out daily it did not paint the brand in a good light.

I was tasked with designing and coding the email tempalte. While one of the main objectives of this project was to modernize the template that modernization also meant that it needed to be easy to use for a rabidly growing team. I made sure everything was modular and there were limits put in place in terms of what could or could not be edited. This allowed for a template that could be reasonably adjusted to work for any use case.

Overview of different modules and examples.

The new templates now give product managers and marketers tbe ability to quickly and easily send out on brand emails. SmartBear Email templates now properly represent the brand in terms of visuals and tone.